Pitch Table

The individual idea's created a different range of soap opera's and what they try to represent. The third idea was my chosen choice as it has a more sympathetic view on the problems the characters are going through.

Title	Content	Style	Target Audience	Channel & Time	Frequency
Born West	The West part of the area which concentrates on the society	Gritty and harsh towards society expectations Rebellious	Youth Preferably teenagers	BBC 7:30pm-8:00pm	Four times a week
Hearty Road	Conflicting neighbour-hood with prejudice	Stereo-typical reality of old fashioned views	Elders Mainly 50 year olds	ITV 5:00pm-5:30pm	Five times a week Catch up on Saturdays
Recovery	A drop-in center which deals with all sorts of problems	Down to Earth Very realistic	All ages All problems occur within all ages	BBC 7:30pm-8:00pm	Four times a week Catch up on Sundays

Here is my pitch table for all the idea's i have come up with individually. The third idea was the choice i stuck with and carried out a treatment for it about the story-lines, frequency and characters.

Born East
The first idea is a similar context to EastEnders where a lot of drama and tension is shown in society and community, however, instead of looking towards families, the rivalry begins with gang warfare. The gang life is to be portrayed a gritty and rough so that the concept of being in a gang is not seen as influential or glamorous.

Hearty Road
This idea originated from Coronation Street where where there is more serious conflict such as murder and betrayal. However, this type of drama is very serious and can affect the vibe of the soap opera and make it seem more of a TV drama than 'a slice of life'.

Recovery
The last idea is a very simple yet dramatic piece which highlights the bad aspects of life overall, much like other soaps the issues are combated realistically.

The pitch table helped me to put all different aspects of life into three different stories and devise sneaky ways to present them into programming.